Choose the best CRM and top-rated CRM software

Easy to use. Visual. Customizable. Discover why 100,000+ teams think Pipedrive is the top CRM system.

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Watch the video for a brief overview of top CRM Pipedrive

With our simple, intuitive, top-rated CRM software there’s no 200-page list of functions or two-day training required. Just log in to the best CRM available, fill up your pipeline and start selling with a top CRM software that makes selling simple.

We’ve also put together guides and resources to help you find the best CRM for you:

Over 100,000 companies trust the #1 CRM tool

  • Visual and intuitive
  • Easy to set up and use
  • Fully customizable
  • Fast and friendly support
  • Drives sales actions
  • 300+ integrations

9 top-rated CRM features

Visual sales pipeline

Get a clear overview of your deals, organize them by stage and know when it’s time to close

Communication tracking

Track calls, emails and contact history and have full visibility and control of your schedule

Workflow automation

Scale your revenue by automating repetitive tasks like creating follow-up activities

Insights and reports

Deep dive into metrics customized for your business and measure performance against set goals

Privacy and security

Have peace of mind and transparency on how and when your business data is being used

Mobile apps and integrations

Access Pipedrive from your mobile device and integrate with your favorite apps

24/7 Support

You can contact Pipedrive’s Support team over chat and email, or use our Knowledge Base

Lead generation

Use Pipedrive’s powerful add-on to track, generate and manage new leads

GDPR compliant

Pipedrive is fully compliant with GDPR, as well as other market-specific rules and regulations

How Pipedrive helps users to grow revenue and improve processes

Pipedrive is proven to help customers to increase the value of the deals in their pipeline, the number of the deals in their pipeline and still speed up the time it takes to close those deals. In nine months of using Pipedrive (between month three and month 12), Pipedrive users have, on average...

Almost doubled the number of deals in their pipelines

Almost halved the time it takes them to close a deal

Increased the value of the deals they’ve won by 21%

Pipedrive rated best CRM for product innovation and user satisfaction

Pipedrive comes top in leading industry comparisons.

SoftwareReviews, a division of Info-Tech Research Group, named Pipedrive as an industry leader in its 2021 Customer Relationship Management (CRM) Data Quadrant and Emotional Footprint Awards.

The highly detailed report uses review benchmark data from CRM software users.

Download the report

Pipedrive’s awards

Pipedrive has been recognized by a number of industry-leading comparison sites and platforms as one of the best CRMs available. Pipedrive leads the way when it comes to customer service, ease of use, and more.

Focus on activities that matter

Pipedrive is designed to:

  • Help you control complex sales processes
  • Apply activity-based sales methodology to ensure follow-ups
  • Offer plenty of highly customizable features
  • Include live customer support
  • Make scaling up as your team grows a breeze
  • Consistently launch new integrations with leading software tools

Used by over 100,000 companies in 179 countries

What is the best CRM software for me?

However big or small your organization, having the best sales CRM software is crucial to boosting sales performance. Without one, you’ll waste time and lose opportunities you could be converting into revenue.

There are many CRMs to choose from, so when you ask yourself “what is the best CRM?” it’s important to know what will suit your business’s needs.

Startups need a CRM to automate processes and identify their best customers.

Read our guide to the best CRM for startups.

Small businesses need a CRM to fuel their growth and spend more time selling.

Read our guide to the best CRM for small businesses.

Large businesses need a CRM to track team progress and forecast revenue.

Discover why Pipedrive is the best CRM for large businesses.

What questions should I ask before choosing a CRM?

You’re aware of how CRMs can help your business, but do you know the questions you should be asking to effectively evaluate and compare CRMs?

  • Can the CRM grow with my business?

    When you compare CRMs, one of the most crucial yet easy to overlook things is whether the tool will scale with your business. You may be a startup now, but you’d be surprised how quickly a good CRM has you hitting all your targets. To prevent having to switch tools a year or two down the road, see what kind of features are available across all plans, not just the one you’re interested in now.

    Tip: Check out a company’s case studies to see if and how they’ve helped businesses like yours grow.

  • How simple is it to use and train my team to use?

    Compared to CRM alternatives like spreadsheets and pen and paper, most CRM systems can seem complicated. The right one for you, however, will help you get more done in less time. The key is finding one that’s powerful yet intuitive. Tools with all the bells and whistles may seem great at first, but if they take your team months to get the hang of, that’s a lot of lost time and productivity.

    Tip: To see how easy users find a tool, read reviews on sites likes Capterra.

  • What kind of support does it have?

    If a software error can cost you a big deal then you can’t afford to wait five working days for an email response. Look for a tool that offers live chat or phone support during your business’ operating hours with a solid reputation to boot.

    Tip: Look for a CRM that offers 24/7 support to be sure it covers your time zone and weekend shifts.

  • What kind of customizations does it offer?

    Every CRM will need some customization to make it fit your business and sales process. Creating things like custom fields and pipelines is standard, but does it let you automate parts of your unique workflow? Look at CRM pricing comparisons to see how much you’ll pay for the customizations you need with different providers

    Tip: Browse a CRM’s app marketplace to see if it connects with your other tools.

  • What kind of reporting capabilities does it have?

    Sales reports are crucial for improving your results and motivating your team. If you create a lot of reports for your business, look for a CRM that generates reports without manual input. Even better, look for a tool with live dashboards to keep you on track towards goals. When reports are beautiful and easy to make, you might also find yourself using them more.

    Tip: Establish a set of essential report metrics you need to track, then look for them in CRMs.

Any business will benefit from a top CRM

Different CRM systems functions in different ways, but the best CRM software provide major benefits to any organization, regardless which industry they are in.

The best CRMs are easy to use, versatile, intuitive and fully customizable. A top CRM will also grow with you, with new features and functionality available when you need it.

Many industries can benefit from a top CRM system

Watch the videos below featuring some of our satisfied customers

Business consultancy Gray Matters uses Pipedrive to stay ahead of major industry trends and identify new ones. Thanks to Pipedrive, Gray Matters increased their conversion rate from 20% to 30% in 18 months.

Solar panel installation experts Big Dog Solar grew revenue by 40% while using Pipedrive. One individual rep more than tripled his sales with Pipedrive, but all the 24 team members using it have seen benefits.

Is your business not in one of the industries represented above? Here are just a few more customers that we’ve helped.

Irish construction and related services company McKeon Group grew annual revenue by 186% in four years. Read their story here.

French-Spanish real estate company J’achète en Espagne used automations to increase their revenue by 20% in six months. Read their story here.

Australian Web design agency Accentuate grew revenue by 1,000% by using the best CRM to suit their industry’s needs. Read their story here.

US live music and events company Pro Arts Management got an edge on the competition with the help of Pipedrive. Read their story here.

Danish Hospital Øjenhospitalet Danmark reduced the number of missed appointments by 50%. Read their story here.

UK-Ukraine Recruitment platform Reintech used Pipedrive to interview and evaluate 1,500 software engineers. Read their article here.

Find out how a top CRM can support your company. Find the best CRM for...

Our guides will help you discover what features you need and take you through the necessary steps to adopting a top CRM and implementing a foolproof sales strategy.

I’ve found the best CRM software, how do I convince my team?

Once you’ve found the best CRM for your company’s needs, you still need to persuade key stakeholders around the business to adopt it. Read our guide on how to convince your team to invest in a top CRM solution. Check out the 9 steps you’ll take below.

Check out our 9-step plan to convince your team and your company to invest in a CRM

  1. Collect evidence to support your CRM needs
  2. Identify key CRM features that will help your business

  3. Find out which of your tools the CRM will integrate with

  4. Prepare a cost-benefit analysis

  5. Develop an implementation plan

  6. Rally internal support

  7. Present to your boss

  8. Present to your team

  9. Present to other stakeholders

How Pipedrive’s top-rated CRM can help stakeholders in each department

From your newest sales rep to your CEO, everyone can benefit from Pipedrive. There are features to help finance and billing teams track spend and income, marketing teams measure their impact and recruiters spot resource gaps.

Track leads through the funnel

Thanks to Pipedrive’s native features and integrations, you can track leads from their source all the way to when the deal is closed. Marketing team members can follow the leads they’ve acquired through this process and step in with extra, useful information when it would most benefit sales.

Unite and manage teams

You can divide Pipedrive users into specialized teams, providing everyone in your company with a clear view of which deals and activities each user and team is working on. Your salespeople can easily cut through the noise and focus on the tasks that matter most, while other operations can identify tasks and deals that need their attention.

Check out the Teams feature

Set goals and track performance

With Team Goals, you can set up targets for all your Pipedrive users, enabling you not just to track performance towards revenue and sales goals, but the company’s goals as a whole. With Pipedrive’s Insights features, you have quick visibility of everyone’s performance (which is great for leadership and finance).

Create and manage documents

With Smart Docs, you can centralize the entire documentation process. Smart Docs enables you to send trackable quotes, proposals and contracts from within Pipedrive and get notified when they’re opened by the customer. Users, including your finance and billing teams, will be able to create and share documents and templates in just a few clicks.

Read more about Smart Docs

So, what makes the best CRM so essential?

The best CRM is the one that gives your business the features you need without breaking the bank. It is easy to use and set up, offers great features for sales and other departments, integrates with your other tools, can be customized to fit your needs, is constantly being updated and improved, includes many automation options, has 24/7 support, grows with you and helps you track sales and increase revenue. Pipedrive is a top-rated CRM because it does all that and more!

Over 3,000 reviews & ratings

Highly rated by thousands of customers all over the world







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